-A Terrifyingly Healthy Halloween Treat

Doctor Invented ExtendSnacks – A Terrifyingly Healthy Halloween Treat

Halloween snacks don’t have to be horrifyingly unhealthy, sugary treats to be fun. This year, children with diabetes can enjoy Halloween fun too! Dr. Francine Kaufman, a world-renowned endocrinologist and past president of the American Diabetes Association, invented ExtendSnacks (ExtendBar and ExtendCrisps)- with 150 or less calories per serving, and the ability to control blood sugar for up to 9 hours. ExtendSnacks are ideal deliciously healthy Halloween treats for kids and adults alike. Delicious and nutritious, ExtendSnacks are a fun and frightfully healthy alternative to sugary Halloween treats. ExtendBars, and ExtendCrisps single serving bags, make perfect healthy treats that allow all trick-or-treaters to join the fun.

St. Louis, MO, October 22, 2009 – ExtendSnacks, the maker of ExtendBar and ExtendCrisps, with 150 or less calories per serving and the ability to help control blood sugar for up to 9 hours, today announced that Halloween doesn’t have to be filled with sugary, fat-filled treats to be fun and indulgent. What Halloween treats we choose are even more important as our nation faces an epidemic of childhood obesity and diabetes. Invented by world-renowned pediatric endocrinologist, Dr. Francine Kaufman, ExtendSnacks are fun and deliciously healthy Halloween treats for all people wanting to provide a healthier Halloween, but are especially important to children with diabetes who typically have to watch their friends enjoy the fruits of their trick-or-treat labor, as they severely limit their own participation.

This year, more than ever, it’s important to celebrate a healthier Halloween. The rates of both childhood obesity and diabetes are increasing at unprecedented rates in the United States. The prevalence of obesity among children aged 6 to 11 more than doubled in the past 20 years, going from 6.5% in 1980 to 17.0% in 2006. The rate among adolescents aged 12 to 19 more than tripled, increasing from 5% to 17.6%. Furthermore, the U.S. Census Bureau estimates 36.1 million 5- to 13-year-olds will be trick-or-treating this Halloween; that translates to about 6.3 million obese trick-or-treaters this year. Unfortunately, most candy and snacks handed out to trick-or-treaters are exactly the kind of snacks that contribute to the obesity and diabetes epidemics – they’re loaded with sugar and fat.

Parents are becoming much more aware of these issues and are constantly on the lookout for healthy alternatives that also taste great. ExtendSnacks offer them exactly what they are looking for. “In the spirit of Halloween…, delicious and nutritious ExtendSnacks are a fun and frightfully healthy alternative to sugary Halloween treats,” says Vijay Chauhan, President of ExtendSnacks. “…now children with diabetes can enjoy trick-or-treating without the temptation of candy loaded with sugar.”

Halloween Snacks Don’t Have to be Horrifyingly Unhealthy
The average candy bar has anywhere from 30-60g of carbohydrates – most of which comes directly from sugar with very little nutritional value. In fact, sugar is the #1 ingredient in most popular candy. Candy bars are also loaded with Fat and Saturated Fat, both of which can cause increased risk of cardiovascular disease, diabetes and/or morbid obesity. At their young age, kids don’t know to check the nutrition facts panels – they rely heavily on the recommendations of adults.

Halloween is the perfect opportunity to introduce kids to healthy snacks that taste great too. For example, an ExtendBar® Peanut Butter Chocolate Delight is sugar-free, low fat, low-saturated fat, packed with protein (11g) and loaded with fiber (5g). Furthermore, it has been clinically proven to help control blood sugar for up to 9 hours. Most importantly, this delectable bar tastes similar to the popular Peanut Butter Cups that we all know and love.

Halloween Isn’t Just for Kids Anymore
The Human Resource Management's Benefits Study noted that Halloween is being embraced and observed in the workplace as never before. More than one-third of U.S. companies offer some sort of Halloween celebration. But this fun day doesn’t have to be dreadfully met by dieters tempted by high-calorie treats. ExtendSnacks are a healthy way for adults to enjoy Halloween and they take the ‘guilt’ out of snacking while keeping the taste-buds excited.


About ExtendSnacks
ExtendSnacks are manufactured and marketed by Clinical Products, LLC, headquartered in St. Louis, MO. The original ExtendBar® was invented by Dr. Francine Kaufman, former president of the American Diabetes Association; world renowned endocrinologist; and author of the groundbreaking book Diabesity. The continued mission of Clinical Products is to create great-tasting, convenient food products that help control blood sugar. ExtendSnacks® are available in Walgreens stores nationwide, in Southern California at Albertson’s in the Diet/Diabetic section, Ralph’s in the Adult Nutrition section, in Arizona at Hi-Health, in the MidWest at HyVee, and online at ExtendSnacks.com, Drugstore.com, Amazon.com or by calling 1-800-887-2919.

If you’d like more information about this topic, how ExtendSnacks work, or to schedule an interview, please contact Jonathan Lindberg, (314) 336-0587 x 327 or jlindberg@extendbar.com.
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